Tuesday, August 28, 2018

Immersive Generation Passing Millennials Soon

My youngest kids are part of the generation some are calling "Generation Z."  I call them the Immersive Generation, because I see my kids demanding experiences that are more immersive than any generation before them.

Bloomberg reports "Gen Z to Outnumber Millennials Within a Year" caught my eye.

That fact, passing the Millennials, won't be quite true in the U.S. for a few more years, but it's noteworthy nonetheless.  It's especially noteworthy since the last of that generation hasn't yet been born and a pretty large recession bit into the population a few years too.

The article doesn't conclude much about what this means except to predict less selfishness and more gadgetry.  I won't comment so much on that.

I'll surmise that we'll hear less about millennials' supposed influence on housing choices (urban vs. suburban) with this next emerging, larger generation.  I also suppose we'll be justified in moving more and more to digital tools.  And immersion.

Immersive digital experiences are what this generation wants.  Take it from their Dad.

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